I made this quick tutorial to show exactly how to submit a link on Reddit. Whether you’re promoting a blog post, sharing a resource, or just contributing to a community, here’s how to do it properly:
Reddit might not be the first place that comes to mind for link sharing, but when used right, it can be one of the best traffic sources for content. The key is knowing how to post your link in a way that follows subreddit rules and encourages actual engagement.
In the video, I walk through the basic steps. First, go to the specific subreddit where you want to share your link. Then, click “Create Post.” You’ll be given a few post types — choose “Link” if you’re on desktop or paste the link into the body of a “Post” on mobile.
Make sure to add a clear, relevant title. This is what grabs attention and gives context. A generic “Check this out” won’t get you far. Instead, describe what users will gain by clicking — maybe a tutorial, a case study, or a helpful guide.
Next, always double-check the subreddit’s rules. Some communities don’t allow link posts at all or require a certain amount of karma before posting. Others encourage detailed descriptions alongside links, which is something I explain in the video as well.
I also touch on how to format your post with flair and optional tags, and how to use Reddit’s preview tool to see how your post will appear once live.
A key tip? Engage in the comments. Reddit is a community, not just a link dump. If you’re dropping a link and disappearing, people will notice. Responding to feedback or starting a conversation boosts your visibility and karma.
I’ve used this exact approach to get targeted traffic to projects, videos, and resources — especially in niche communities where members are hungry for high-value content.
Have you ever submitted a link to Reddit before? What kind of content do you think works best there?