I put together this video to walk you through the process on how to post a job on Upwork — the right way — so you attract high-quality freelancers without wasting time.

If you’ve ever been overwhelmed by poor proposals or felt stuck working with the wrong freelancer, chances are the problem started with the job post. A clear, strategic job listing saves you hours and gets better results. In this guide, I break the whole process down into manageable steps.

Step 1: Log in and click “Post a Job”

Once you’re logged into Upwork, hit the “Post a Job” button in the dashboard. You’ll be asked whether this is a short-term task or ongoing work. Choose based on the nature of your project — but don’t overthink this part.

Step 2: Write a clear job title

Use something direct and outcome-focused like:

  • “Edit 10 YouTube Videos Per Month (5-Minute Tutorials)”
  • “Design a Simple Landing Page in Kajabi”
  • “Help With Amazon Affiliate Product Descriptions (SEO)”

Clarity beats cleverness every time.

Step 3: Fill in the description

This is where most people lose good candidates. I recommend including:

  • Background on your business and what the task involves
  • Tools or platforms they’ll need to know (e.g., Canva, WordPress, Asana)
  • Deliverables and timeframe
  • Your expectations for communication and quality

In the video, I show an example post I’ve used to hire content editors — and explain why setting expectations upfront reduces back-and-forth later.

Step 4: Add screening questions

This filters out people who just spam apply. I often ask:

  • “Share an example of similar work you’ve done.”
  • “What’s your availability over the next month?”
  • “What’s your favorite tool for [insert task] and why?”

This helps you gauge attention to detail and experience right away.

Step 5: Choose pay and visibility

Upwork lets you choose hourly or fixed-rate. I usually go with fixed if the project is clearly defined. You can also set your budget range, limit it to invite-only, or make it public for more applicants.

Once posted, Upwork’s algorithm will start matching freelancers, and you’ll receive proposals within minutes.

I also show how to invite freelancers directly by browsing profiles — often more effective than waiting for the perfect applicant to find you.

Are you hiring through Upwork regularly, or testing it for the first time?