I made this quick tutorial to help Kajabi users add Google Analytics tracking — essential for understanding how people move through your site. Watch the guide here:

If you’re selling digital products, hosting courses, or running a membership site on Kajabi, tracking behavior is critical. In the video, I show how to:

  1. Go to your Google Analytics Admin
  2. Copy your Measurement ID (for GA4, it starts with “G-”)
  3. Log into Kajabi
  4. Go to Settings > Site Settings > Page Scripts
  5. Paste your GA code or tag manager script in the header section

Once saved, Google Analytics will start tracking all traffic across your Kajabi pages. I also explain how to verify that it’s working using Google’s Tag Assistant or Realtime Reports in GA.

This is one of the first steps I take when launching new Kajabi pages. Without it, you’re flying blind when it comes to conversions and traffic flow.

Do you use GA4 or are you still hanging onto Universal Analytics?