I made this video to show how to use Google Trends to uncover trending content ideas, analyze seasonal search behavior, and choose better keywords.

Google Trends is an underrated tool for anyone creating content — YouTubers, bloggers, marketers, or even product developers. In the video, I walk through:

  1. Searching for a keyword
  2. Comparing up to five terms
  3. Analyzing interest over time
  4. Spotting regional popularity
  5. Viewing Related Queries and Breakout Topics

I share how I use this tool to refine my YouTube titles and blog topics — especially when deciding between two similar phrases. Trends can show you what people are actually searching for right now.

This is also useful for seasonal planning — like knowing when to publish Black Friday content or fitness guides in January.

Have you used Google Trends to guide your content strategy yet?