I filmed this video to help you craft a course name that actually sells, using proven frameworks I’ve used across dozens of course launches.

Your title is the first thing people judge — and it can be the difference between a click and a scroll-past. In the tutorial, I walk through:

  1. The difference between clear vs clever naming
  2. Using the “How to” formula with specific results
  3. Naming based on outcome, identity, or transformation
  4. Testing course names with polls or heat maps
  5. Avoiding “me too” titles that disappear in search

I also show how I split-test Kajabi sales pages with different titles to see what performs better — even small tweaks matter.

Are you struggling to name your course, or already settled on a direction?